PR, arc, arc light, ballyhoo, blurb, bright light, celebrity, color filter, common knowledge, cry, currency, daylight, dimmer, eclat, exposure, fame, famousness, floats, flood, floodlight, footlights, foots, gelatin, glare, hoopla, hue and cry, klieg light, light plot, lights, marquee, maximum dissemination, medium, notoriety, plug, press notice, public eye, public knowledge, public relations, public report, publicity, publicity story, publicness, puff, reclame, report, spot, spotlight, write-up